Methodology
Select the content type.
Determine the subject of the content.
Select the writing tone.
Select the display style.
Select the appropriate publishing channel.
Determine the number of publications in the project period.
Develop a calendar that includes all specific points and the date of their publication.
About the Project
We at Zumra Company have built the executive communication plan of the National Center for Monitoring Environmental Compliance in the Hajj season in 1444 AH, where the Center seeks through this project to implement the communication strategy that was developed to raise awareness of its work and activities and involve pilgrims and stakeholders in the success of environmental efforts during the Hajj season, with the aim of enhancing understanding and commitment to protecting the environment during the Hajj period, and enhancing compliance with specific environmental regulations.
Project in Numbers
Identify more than 100 publications to be published in the 17 days of the Hajj season.
Identify more than 7 communication channels through which the Center's publications will be published during the project.
Develop more than 5 types of content that will be shared through different communication channels.
Building the communication executive plan of the National Center for Monitoring Environmental Compliance in the Hajj season in 1444
Environment, Water and Agriculture
Main Objectives
Transforming the communication strategy into executive plans and implementing it in the Hajj season 1444 AH.
Develop a calendar for publications before, during and after the Hajj period.
Determine the number of publications and communication channels through which the publication will be carried out during the Hajj period.
Determine the type, subject and presentation of the content to be published.